We migrated our website to the HubSpot CMS in 2017, from WordPress. We were at the bleeding edge of...
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Welcome back to the Webalite Blog.
The Webalite Blog is where we share tips, tricks and educational content to help you get the most out of your online marketing, social media and website.
Set your team up for success with HubSpot Projects
HubSpot Projects are a great way to set up a series of tasks for yourself or your team to tick-off,...
HubSpot Certifications: Are they worth it?
HubSpot offers a range of training and certifications in its HubSpot Academy. If you choose to work...
HubSpot Never Log: How to avoid confidential email blunders
By using HubSpot’s Sales Chrome Extension, you gain access to their ‘Log and Track’ feature which...
HubSpot Audit Logs for Super Admins using Enterprise
HubSpot has recently released centralised Audit Logs, a tool for Enterprise tier Super Admins,...
[TIP] How to add Anchor Links, in the HubSpot CMS, the right way.
Anchor Links are a perfect way to add navigation that takes your visitor to a particular section of...
How we’ve been using AI at Webalite
Last week I went to an inspiring talk about AI (artificial intelligence). It was a refreshing...
Email Marketing gives you the highest ROI
Email Marketing still gives the highest Return On Investment at 3,800% ($38 for every $1 spent)...
[TIP] HubSpot Workflows – 'Go to other action' improves your workflows
HubSpot workflows can get complicated, really complicated. The "Go to other action" action is ideal...
Webalite has moved to new offices in Courtenay Place
A new financial year, a new office. In April 2021 we moved into our own offices in Courtenay Place....
[New] Contact Birthday and Automated Contact Age Property in HubSpot
Have you ever wanted to filter a list of Contacts, in HubSpot, by their age? Have you ever wanted...
HubSpot Xero integration via Zapier
The aim is to move relevant data between Xero (accounting system) and HubSpot CRM (Customer...
How to import Contacts and Companies with multiple branches to HubSpot
Importing Contacts and Companies into HubSpot – when your Companies have multiple branches – used...
HubSpot CRM Primary Contact for Company
You may want to assign a Primary Contact for an organisation you work with. Out of the box HubSpot...
Why your website design process is important
You often see the finished design, not the process. However, the designs that move you, inspire...
No HTTPS? Warning your website is insecure.
Changes in web browsers mean your website will now be flagged as “insecure” if you are not using...
Domain Name Disasters - how to avoid them
Your Domain Name is one of the most important, but easily forgotten, parts of your online presence....
[UPDATED] HubSpot CMS Design Tips – Forms
Here are some HubSpot CMS Design tips for those of you who want to optimise the User Experience...
Social Media Agency or DIY?
Social Media Agencies offer many different products and services so how do you choose how and who...
SilverStripe - Wellington's favourite CMS - why we dropped it
Sadly, we decided to drop SilverStripe a few years ago. For years I followed their progress and...
Social Media Strategy
Your Social Media Strategy will provide the framework for you to develop plans and tactics for you...
Online Advertising can quickly drive targeted traffic to your website
"Build it and they will come" only works in the movies. Paid Traffic, Pay Per Click (PPC) or Online...
Planning your online marketing
Ok, I confess – it's much easier to tell people they need to do marketing than it is to do your own...
CRO (Conversion Rate Optimisation) improves ROI (Return On Investment)
In 1923 Claude Hopkins wrote the book Scientific Advertising – essential reading for anyone in the...
SEO (Search Engine Optimisation) leverages all that work you put into your content
SEO (Search Engine Optimisation) sounds self-explanatory however it's a complex ever-changing mix...
Inbound Marketing has replaced the "old school" Outbound Marketing
Marketing, in the old days, used to be done when, where and how marketers wanted to do it. Now...
Why your Website needs to be Mobile Friendly
The way we access the internet has changed. The photos below show the difference in a few years...
Website? Yes, you need a website.
Hang on! A minute ago I said "nobody really wants a website – what you really want is more traffic,...
Nobody really wants a website
For years we've built websites. We'd hand over a shiny new site and say "the content goes in here,...
Content Marketing is like owning your own home
I attended the 'Grow with HubSpot' event in Auckland recently. It was great for us, as we go...
HubSpot features you never knew you wanted
Admittedly, the HubSpot software can seem so complicated that it's like being in a shopping mall...
How to revoke access to your Social Media Accounts
You may, at some stage, have given an app access to your Social Media accounts. Finding out how to...
Website Design
"You don't get a second chance to make a first impression"... website design is the second most...
SEO Services – what's right for my website?
SEO Services are extremely varied - they cross between an art and a science, black hat, white hat,...
HubSpot - Wellington's first Certified Agency Partner
We're excited to be Wellington's first Certified HubSpot Agency Partner. Our website is built on...
Website Development Best Practices
Working on software development, website development and building apps has shaped our workflow over...
CRM Systems for a new business - questions answered
You email list is one of your most valuable assets, in any business, new or old... actually, even...
Google Apps For Business Works
Are you constantly having to delete mail because your inbox is full? Are you using Hotmail, Xtra,...
WordPress SEO with our favourite WordPress Plugin Yoast SEO
You've gone to the effort - yes, I know how much effort it takes - to make some great content. Now,...
Personas - how they can help your business
Meet Sue. She’s an independent woman of 48, and she’s been divorced for three years. Sue’s a senior...
Google Apps for work FAQ
We recommend, and use, Google Apps for Work to send and receive emails, share calendars and...
Domain names: How to affordably protect your intellectual property
We’ve all been using domain names since the early eighties. Your domain name – email or website...
How To Set Up Google Alerts
Writing great content takes time and skill but with Google Alerts you can source relevant content...
Content Management System (CMS) or Custom Build?
A question that commonly comes up is: “Should we build from the ground up, or customise an existing...
Persona Publisher – a new app from Webalite
A Persona, or Avatar, is a fictional character that represents your Target Market. Creating a...
Write your own secure passwords
Would you leave your car door open, with the keys in the ignition, in a high crime area? If your...
What I mean by sustainable
Sustainable means sustainable for all of us. If your site isn't generating a return on investment...
Posts by Topic
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- Social Media (3)
- Websites (3)
- Email Marketing (2)
- Google Apps for Work (2)
- HubSpot CRM (2)
- Personas (2)
- Search Engine Optimisation (SEO) (2)
- Website Design (2)
- WordPress (2)
- Conversion Rate Optimisation (1)
- HubSpot CMS (1)
- Inbound Marketing (1)
- Mobile Friendly (1)
- Paid Traffic (1)
- ethics (1)