Welcome to the Webalite Blog.

The Webalite Blog is where we share tips, tricks and educational content to help you get the most out of your online marketing, social media and website.

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Agile Marketing

Our experience using Agile Project Management means we can get the same benefits working on your marketing implementation. Here's why we do Agile Marketing.

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Planning your online marketing

Planning your online marketing can be a challenge - where do we start? Unfortunately this can stop you before you've even begun. Find out how to take action now

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Call To Action (CTA) changes your website into an asset

Without a Call To Action (CTA) your website is a brochure, an expensive brochure. With a CTA your website becomes an asset capturing opportunities for you.

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Paid Traffic Audit

Is your online advertising delivering you a Return On Investment (ROI)? There are several traps that will be costing you money. Find out about our audits.

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Social Media is too important to ignore

Social Media is too big to ignore. In 2015 traffic from Facebook exceeded traffic from Google for the top publishers in the world how does that affect you?

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Email Marketing gives you the highest ROI

Email Marketing still gives the highest Return On Investment at 3,800% ($38 for every $1 spent) according to the DMA National Client Email Report 2015.

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CRO (Conversion Rate Optimisation) improves ROI (Return On Investment)

Claude Hopkins wrote about Conversion Rate Optimisation in 1923. Today he would be amazed at how quickly and effectively we can "test and measure".

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SEO (Search Engine Optimisation) leverages all that work you put into your content

SEO (Search Engine Optimisation) is important. You have done all that work creating useful content that helps your audience SEO helps your content get found.

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Inbound Marketing has replaced the "old school" Outbound Marketing 

Inbound Marketing replaced the "old school" Outbound Marketing. The old way suited the marketer. The new way suits the buyer. Find out how you can do it too.

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Why your Website needs to be Mobile Friendly

Your website needs to be Mobile Friendly (Responsive) or you will be losing opportunities. Find out what you need to do to make sure you don't miss out.

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